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ShanYoung Group x Boxmart X Membership Store, New Format of Warehouse Membership Store

Publish Time: 2021.09.30

The first X-membership store of Box Office in Shanghai Pudong Senlan Commercial Capital has officially opened for one year. As a new storage membership format launched by BoxMark, BoxMark X Member Store has entered the storage supermarket track with an unstoppable attitude.

On the occasion of the first anniversary of BoxMart X Member Store, let's take a look back at the perfect cooperation between Shang Yang Group and BoxMart X Member Store!

 

Program Information:

Project Name: Box Office X Member Store Shanghai Pudong Senlan Store

Project: Shang Yang Group

Project Address: B1 floor, Moran Commercial City, Pudong, Shanghai

Building Area: 18,000 square meters

 

Shang Yang Group x Box Office X Member Store

Industrial style warehouse space with a modern feel

 

 

Adopting Box Office's exclusive technological blue as the main color

Combined with calm deep sky gray and simple beige

Creating an industrial style space with a sense of modernity

The clever use of geometric lines enhances the sense of hierarchy in the space.

Large arc-shaped light strips and LED downlight irradiation

Soften the whole space

 

 

Ceilings are not overly treated

Exposed pipes and concrete beams

are transformed into important visual elements

To create a quiet and raw "storage space"

 

Targeted lighting design

 

Lighting is an indispensable element of any space, and a comfortable shopping space cannot be separated from a good lighting design. Upward Group has made different lighting treatments for different areas and commodities. In terms of basic lighting, Shang Yang Group abandoned complicated lamps and used simple linear lamps as the main lighting. The neutral light balances the dimness produced by the large blue-gray color tone, making the shopping space transparent and bright.

 

The lighting requirements for the fresh produce area are much higher. The spotlights at the top make the whole area brighter and serve as accent lighting. Blue track lighting at the glass tanks vividly shows the color and freshness of the merchandise, creating a crisp, fresh feel. In the cosmetics area, a warm white ceiling light is used to create a ring-shaped starry sky top, irregular LED downlights accentuate the atmosphere, and white lace stencils add a touch of romance, stylish and sophisticated.

 

 

 

 

Unique shelf shape

 

It is an art to display a wide range of products in a well-organized and aesthetically pleasing manner.

Shang Yang Group customized unique shelf shapes according to the product characteristics of different areas to create a thematic display space.

 

Wine area

 

The customized shelves against the wall are styled with red wine bottles to provide more walking space for customers, the black cooler at the mouth of the bottles corresponds to the dark grey background wall, and the center island shelves are made of acrylic, with novel shapes, which increases the display area and makes the whole full of modernity, simplicity and vintage.

 

 

Accessories area

 

Following the design style of the wine area, the orange round display shelves form a color clash with the gray-toned wall, the warm LED lighting highlights the centrality of the goods, and the simple design is full of fashion.

 

 

Legal Aid

 

Lipstick display shelves in the shape of red lips, very personalized and expressive, highlighting the characteristics of the commodity "lipstick".

 

 

Mother and baby area

 

Through the combination of points, lines and surfaces in the form of blue and white tones, specially designed cloud-shaped island display and floor stickers, lively and stylish, in line with the warm and comfortable positioning of the mother and baby area.

 

While traditional warehousing membership stores are often presented in a heavy and thick industrial style, under the craftsmanship of Shang Yang Group, the BoxMark X membership store unfolds in a more distinctive spatial model, reflecting the gesture and tone of pursuing a refined life.

 

 

 

 

 

 

 

 

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